12 Signature Scents Our Editors Highly Recommend

There’s a lot of power in a signature scent—it’s another form of personal identity that allows the wearer to be sensed without even speaking. Consider it the beauty counterpart to personal style. And just like my own sartorial approach, I’ve taken care to find a scent that really resonates with me. 

As most of you already know, fragrance is a highly personal thing. I would be okay with smelling like Atelier Cologne’s Vanille Insensée for the rest of my life. On the other hand, my mother tends to run across the room anytime she’s within walking distance of it. Each person has their own idiosyncratic preferences that add an extra layer of complexity to the business of fragrance. It’s partly why it’s taken me so long to find my own favorite scent that I can stand to wear on repeat.

If you’re equally overwhelmed about how to go about finding your own signature scent, I have a few trusty recommendations that might help. I asked my colleagues to reveal their own personal fragrances they use religiously and let me say the list is quite diverse. From niche, musky scents to nostalgic classics, these are the fragrances our editors always keep in stock.

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