Hungry Horse pub launches breakfast scented perfume

A PUB has launched a ‘quirky gift’ for local breakfast lovers just in time for Father’s Day – a fragrance that smells just like a full English breakfast.

The new Eau De Breakfast scent has been unveiled by the Copcut Elm Hungry Horse pub on Worcester Road to launch its new breakfast menu, and combines subtle hints of smoky bacon and sizzling sausages, with undertones of fresh toast to create a tantalising aroma for breakfast fans.

Coming in a chic 50ml bottle, the limited-edition fragrance is available now, but punters will need to be quick if they want to get their hands on one, as there are only a limited number available.

According the pub, the unusual fragrance is best worn when enjoying dishes from its new breakfast menu, which as well as traditional classics, also includes dishes such a Brekkie Kebab, Breakfast in Bread and the gigantic Sausageness Monster – a one-metre-long curled sausage sarnie loaf smothered in red or brown sauce.


Rob Calderbank, business unit director at Hungry Horse, said: “Everyone loves the smell of sizzling bacon in the morning, so what better way to celebrate your favourite meal than with a new fragrance that lets you smell like breakfast all day long?

“With Father’s Day fast approaching, our new Eau De Breakfast fragrance offers the perfect gift for dads who know how to start their day right, and we’re certain it’s going to be a crowd-pleaser.

“So, if you’re as big on breakfast as we are, why not try our new scent for yourself, or treat a loved one so they can smell like the best meal of the day too?”


For the chance to grab a bottle in time for Father’s Day, visit to register interest.


For those who aren’t lucky enough to get their hands on one, the pub brand is also giving away 10 x £100 gift cards to enjoy breakfast in style.

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